Archive | June 2012

Online Marketing Timing Strategy Part 3: Blogging

The web has opened up a host of new, inexpensive ways for companies to communicate with and market to their customers and potential customers. What many small business owners don’t realize, however, is how important timing is to finding success with these marketing media.

To help you make the most of your resources and take full advantage of the marketing options created by the web, take a look at this 3 part series, “The Science of Social Timing,” from KISSmetrics to ensure that you’re reaching and actively engaging as many potential customers as possible. We started with timing for social networks, last week we covered timing for email marketing, and this week will explain timing for your company blog.

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Online Marketing Timing Strategy Part 2: Email

The web has opened up a host of new, inexpensive ways for companies to communicate with and market to their customers and potential customers. What many small business owners don’t realize, however, is how important timing is to finding success with these marketing media.

To help you make the most of your resources and take full advantage of the marketing options created by the web, take a look at this 3 part series, “The Science of Social Timing,” from KISSmetrics to ensure that you’re reaching and actively engaging as many potential customers as possible. We started last week with timing for social networks, this week we’ll cover timing for email marketing, and next week will explain timing for your company blog.

Entrepreneurship News: June 18, 2012

It was a pretty slow week for entrepreneurship news last week so I didn’t make a video.

One tidbit, however: Congress is considering some legislation that would help medium-sized businesses compete in the federal marketplace. In an attempt to help companies that have reached a level of success that excludes them from small business set-aside programs but are not yet large enough to effectively compete against the big guys, Section 1611 of the 2013 National Defense Authorization Act would have the DoD create a program – including new set-asides – aimed at helping these mid-sized companies. More information can be found here.

Also, don’t forget to let the SEC and the SBA know what you think about how they should implement certain provisions of the JOBS Act:

SEC Comments on JOBS Act:

Online Marketing Timing Strategy Part 1: Social Networks

The web has opened up a host of new, inexpensive ways for companies to communicate with and market to their customers and potential customers. What many small business owners don’t realize, however, is how important timing is to finding success with these marketing media.

To help you make the most of your resources and take full advantage of the marketing options created by the web, take a look at this 3 part series, “The Science of Social Timing,” from KISSmetrics to ensure that you’re reaching and actively engaging as many potential customers as possible. We’ll start this week with timing for social networks, next week will cover timing for email marketing, and the third week will explain timing for your company blog.